Learn more about our comprehensive legal services.
Advising our clients on different opportunities and challenges of the industry.
Developing a unique culture, which blends traditional client care with modern technology and working practices since 1851.
Stay up to date on the latest news and legal insights.
You can trust us to find the best strategy to guard your reputation and minimise the harm done by negative publicity.
In a world where news travels fast and image is everything, protecting your reputation has never been more important. Any slur on your good name, or that of your organisation, has the potential to cause lasting damage. The rise of digital publishing and social media has increased the risks dramatically, with rumour-mongers hiding behind the anonymity that the internet affords.
As Hong Kong’s oldest independent law firm, Deacons has been helping clients protect their reputations for decades. Our experienced reputation management lawyers act for both claimants and defendants in defamation actions and advise clients (and their in-house public relations teams) on the most appropriate course of action to prevent, contain and minimise the harm done by negative publicity.
Our clients include newspapers, internationally-known publishers, social media platforms and Big Tech companies, as well as high profile public figures. Our aim is always to resolve disputes swiftly and efficiently, and our lawyers’ forceful but flexible negotiating style has persuaded many claimants to settle or back down completely. On those occasions where court action is unavoidable, we have an impressive track record of success.